Application of campaign pricing models will be defined in the advertising contract with Cubic.
You may select more than one pricing model in the contract, but can only apply one pricing model for each ad campaign.
Cost per Thousand Impressions (CPM)
CPM is the price for every 1,000 ad impressions.
Cost per Thousand Viewable Impressions (vCPM)
vCPM is the price for every 1,000 viewable impressions.
Cost per View (CPV)
CPV is the price for each thousand video views of the ad.
Cost per Click (CPC)
CPC is the price for each ad click.